Seller Handbook

Learn how to get your shop into top shape and appeal to gift shoppers with this handy checklist.

Dazzle your customers and get glowing reviews with these tips based on Etsy’s research.

After parting ways with her business partner, this maker’s revamped customer service strategy helped her start fresh on Etsy.

Telling the story behind your business can create a connection with customers – and boost your visibility. Learn how Etsy sellers are doing just that.

Advertising is one way to help shoppers discover your products. Get to know the basics of online advertising to accelerate your marketing efforts.

Which social media platform works best for you? Read this guide to determine where to best focus your marketing efforts.

Observe these dos and don’ts to improve your chances of getting featured by Etsy’s editors, merchandisers, and Social Media team.

How do you keep your social media momentum going? Learn how to reach new fans and expand your network.

Use these tips on sharing exclusive content and behind-the-scenes moments to connect with your followers and build your brand.

Get our top tips for using the world's largest social media platform to increase exposure to your brand and reach your target audience.

Is your social media stamina dwindling? Hit refresh with this popular app for visual storytelling and building brand awareness.

Learn more about the best use of each social media platform, along with ideas for attracting new followers and creating effective content.